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Find the pattern (the who)
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Find the root cause (the why)
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Fire the fix (the now what)
Predictive Experience Intelligence (PXI) helps you spot patterns in customer behavior, uncover the real causes, and trigger the right intervention in real time. It’s how modern teams cut churn, recover drop‑offs, and prove CX impact in dollars — not just scores
PXI doesn’t just measure those moments — it fixes them
Most tools tell you how customers felt after the fact. PXI flips the script. Instead of waiting for a survey or a complaint, PXI watches what customers actually do across journeys (web, app, branch/store, call center) and f lags early risk — the invisible moments that quietly drain revenue.
silent churn that never shows up in a complaint.
Adoption gaps (card issued, no usage; account opened, never funded).
friction spikes (retries, rage clicks, repeat logins with no action).
Think of PXI as your experience radar
Find the pattern — the who: PXI continuously groups customers into micro‑cohorts (e.g., “new cardholders with no spend after 30 days” or “first‑time claimants without agent prep”). That isolates the people that actually need help.
Find the root cause — the why: PXI compares what successful journeys did vs. stuck ones (steps taken, timing, channel, context) to reveal the real blocker. Not guesses — evidence.
Fire the fix — the now what : PXI triggers a targeted intervention in your existing systems (SMS, email, app message, CRM task, service routing) and then measures the outcome. If it works, scale it. If not, iterate.
Signals in → Risk forecast → Smart action → ROI tracked
Signals in: product usage, site/app behavior, service logs, CRM flags, and (sparingly) feedback.
Risk forecast: PXI spots outlier patterns and predicts who’s likely to slip (churn, non‑adoption, repeat contacts, etc.).
Smart action: PXI proposes and/or triggers the next best action — the smallest change that unlocks the journey.
ROI tracked: Every action is tied to lift: churn down, conversion up, cost‑to‑serve down
Real signals. Real fixes. Real results.
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When data residency or security policy demands more control, our on-prem agent module does the job:
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Risk map: live cohorts that are slipping (and by how much)
Root‑cause view: what differentiates successful vs. stuck journeys.
Fix library: tested interventions you can deploy in a click
ROI ledger: lift, retention, and recovered revenue by intervention
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